Google AdWords Marketing

Let’s see if you can say YES to all 3 questions below…

  • Does your Business have a Search Engine Strategy?

  • Do you have Specific Landing Pages for Paid Traffic?

  • Have you Identified Lead Generation Offers?

Google AdWords can help you accomplish all three objectives. Let’s take a look at each one and see what’s possible for your business.

How can Google AdWords Help Your Business?

Most people think online success is “Showing up on the top of Google” but visibility does not = success.

This is why every business needs a Search Engine Strategy. The truth is, online visibility is just the beginning. In order to find lasting success you must be able to attract the right audience and then convert web traffic into opportunities.

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Target searchers who are looking specifically for your product or service.

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Target the time of day and location you wish to have your ads appear.

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Target specific devices you’d like your ads to appear on (mobile, tablet, desktop or all 3).

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Target the names of your competitors.

Have your ads show up alongside competitor ads.

Have you Identified Lead Generation Offers?

You cannot expect someone to start spending money on your business without first developing TRUST in your business.

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TRUST that your business can deliver on what it promises

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TRUST that your business is established and plans to be around for a while

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TRUST that your business is knowledgeable

This is why your relationship must begin with a small offer. It doesn’t have to be free products or discounted products, but it must be something small. A first step.

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